
About Course
Attending a trade show is a large investment for any company. Preparation is essential: It’s better not to go to a trade show than to go unprepared. Every person in your booth is an ambassador of your company, make sure they are prepared. Trade show attendees usually plan a list of whom they’re going to visit before ever entering the convention center doors, make sure you are on that list.
Make sure your staff has the right tools to succeed with our Trade Show Staff Training course. A successful trade show will benefit your company on many levels. The most basic statistic is that it can cost half as much to close a sale made with a trade show lead as to one obtained through any other means. Get your staff trained and get to that trade show!
Course Content
Lesson of Trade Show Staff Training Workshop
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Lesson One: Pre-Show Preparation
00:00 -
Lesson Two: Booth Characteristics and Set-Up (I)
00:00 -
Lesson Three: Booth Characteristics and Set-Up (II)
00:00 -
Lesson Four: During the Show (I)
00:00 -
Lesson Five: During the Show (II)
00:00 -
Lesson Six: Qualifying Visitors
00:00 -
Lesson Seven: Engaging the Right People
00:00 -
Lesson Eight: The Rules of Engagement (I)
00:00 -
Lesson Nine: Rules of Engagement (II)
00:00 -
Lesson Ten: After the Show
00:00 -
Closing Thought(I)
00:00 -
Closing Thoughts(II)
00:00