Brief

Leadership Track 49: Advanced Communication and Public Relations

Title: “Public Relations Strategist: Crafting Impactful Communication Strategies”

Objective: Equip leaders with advanced communication and public relations skills to manage the organization’s reputation and stakeholder relationships effectively.

Weeks 1-4: Media And Public Relations

  • Master media relations strategies to enhance the organization’s public image.
  • Develop a media relations campaign that aligns with the organization’s strategic transition goals.

Weeks 5-8: Presentation Skills

  • Refine presentation skills for various stakeholder engagements, including media, investors, and internal teams.
  • Host a series of presentations that communicate the transitional vision and progress to key stakeholders.

Weeks 9-12: Public Speaking

  • Strengthen public speaking abilities to effectively represent the organization at public events and conferences.

Lead a public speaking engagement, delivering key messages about the organization’s future direction and opportunities.

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