Brief

Leadership Track 48: Leadership in Sales and Marketing Strategy

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Title: “Strategic Sales Leader: Driving Growth with Visionary Marketing”

Objective: Equip leaders with the ability to develop visionary sales strategies and implement marketing tactics that align with organizational goals and market demands.

Weeks 1-4: Sales Fundamentals

  • Refresh core sales skills and integrate advanced sales strategies to drive growth.
  • Lead a sales training module and execute a targeted sales initiative.

Weeks 5-8: Prospecting and Lead Generation

  • Master techniques for prospecting and lead generation to fuel the sales pipeline.
  • Implement a lead generation campaign using multi-channel approaches.

Weeks 9-12: Servant Leadership

  • Embrace servant leadership principles to enhance team performance and customer satisfaction.
  • Apply servant leadership practices within the sales team to improve service and results.

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LEARN | GROW | LEAD

Access Your Leadership Academy!

Evolutionary

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Excellence Academy

Leadership

On the Go

Audiobooks

Leadership

On the Go

Courses